UX Designer | Human Computer Interaction

Case Study: Scholastic Digital Manager Redesign
Validating the New SDM Experience for Teachers
PROJECT BACKGROUND
The Scholastic Digital Manager (SDM) is a platform for educators and students to manage and access their subscriptions for Scholastic digital applications.
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Subscription management
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Classroom management
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Single sign-on access
LOCATION
New York City, NY
MY ROLE
Design Research Intern
SECTOR
TIMELINE
Publishing, Educational Technology
June-August 2019


Team
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Paula Guntaur
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Shannon Cates
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Rex Huang
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Ho-Mui Wong

Methods
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Moderated virtual user interview (Created in Userzoom and Invision)
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Scripted tasks
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Unscripted exploration & talk-out-loud

Challenges
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Navigation
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Integrating Programs and Magazines
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Integrating Data & Groups
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Help & Resources

PROCESS
Discover, Define, Design, and Deliver
After an initial round of testing with administrators, I joined the team to conduct research on the teachers’ experience. As we synthesized inspiring insights from user interviews, we iteratively redefined the problems and adapted the design. From personas all the way to mid-fidelity prototypes, we gradually tested versions of the application.

I created a research brief that outlined our goals and intended user groups.
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Script
I wrote a script for our user test that was broken down into categories.
I iterated on the script with our designers to ensure that the prototype and script would flow well.

Screener
I contacted over 100 teachers whose information we sourced from Scholastic reps.
Brief

PROOF OF CONCEPT
Prototype 1
After an initial round of discovery research and user interviews with administrators, the design team created this prototype to test with teachers.
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Addition of global navigation
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Programs and Mags on one page
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Mags password in global nav
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Addition of Data & Groups
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Managing access folded in to student detail page
Prototype 2
Halfway through the testing, we realized that there were several issues with our prototype and decided to tweak the design for the rest of the users.
1) Teachers were struggling to distinguish between Magazines & Programs
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Magazines & Programs separated on two tabs
2) Teachers could not discover the Magazines password editor​
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Moved Classroom Magazines password outside of global nav
3) Teachers could not figure out how to remove access for students to programs​
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Changed manage access to be more discoverable




STAKEHOLDER MEETING
Prototype 3
We met with Classroom Magazines to discuss the final prototype.
Notably, Magazines and Programs were on one page but separated by subheaders.
We moved the Magazines password under a subheader as well.
We received feedback from them on labeling and the onboarding flow that will be implemented in the future.
